When you ask white people about Mac’s they will say “oh, it’s so much better than Windows,” “it’s just easier to use,” “they are so cutting edge,” and so forth. What’s amazing is that white people NEED to meet people who use Windows to justify themselves spending an extra $500 for a pretty looking machine.
It is also important that white people are reminded of their creativity, and remember you need a Mac to creatively check email, creatively check websites, and creatively watch DVDs on planes.
White people also need iPods, iPhones, Apple TV, AirPort Express stations, and anything else that Apple will produce. Because you need to express your uniqueness by purchasing everything that a publicly traded company produces.